Marketing starts with attracting [?] customers, building a relationship with them, and finally keeping it by satisfying their needs.
In the production [?], the centre of production is on the quantity, not the quality.
The selling concept is centred on the belief that you must convince a customer to buy a product through aggressive [?] of the benefits of the product or service because the product itself is not a necessity.
The [?] summarises the marketing strategy, promotional, and advertising activities planned for the upcoming period.